I sit down and listen to businesses about how their business is going, what they've tried in the past, and what's in their future. I help plan and execute that future. With a strong belief that the word 'discount' is almost taboo, I help improve perceived value offering, maximise exposure and improve internal efficiency using traditional business and consumer marketing techniques. Contact me to discuss how to improve your business.
"What I liked about David's style was that he first listened to my situation, and then offered suggestions that were tailored to my business's actual situation - nothing was cookie-cutter - and so I wound up with a lot of great ideas that really worked. He is professional and conscientious in his work, and I highly recommend him.
- Chris Wells, Tokyo Comedy Store
I am a social media sceptic. Before jargon like 'engagement' and 'descriptors', needs to come an adult conversation about how you are going to get return on your investment in social media. We can talk about how you can use social media effectively, and develop a strategy you could implement yourself, delegate or outsource.
I have over 12 years experience organising events, from 100+ guest variety entertainment dinner fundraisers, to small presentations. From venue and catering planning and negotiation to speaker recruitment and management, as well as on-stage MC, performer, presenter & more. Contact me for more.
Festivals and Expos
I have represented science, comedy and musical acts and other businesses at the Edinburgh Fringe Festival, Edinburgh International Science Festival and Perth Careers Expo. From event booking and organizing to press releases, press liaison, marketing campaign development & execution, plus general support. Contact me to chat about your upcoming event.
I have 6 years experience conducting market research for two of Australia's leading market research companies (Roy Morgan & The Realise Group) plus other national and international brands in Australia, Japan and the UK. I conducted interviews, focus groups, face-to-face surveys, digital surveys and auditing, all to very high quality. Contact me to find out how I can gather data for you.
"Reliable and thorough,with a relaxed attitude. All very good qualities for an interviewer!"
- Susie Keratiotis, Project Manager, The Realise Group
Mystery Shoppers are your fresh set of skilled eyes that secretly audit your business. Reports help evaluate staff & franchisees, and let management know where improvement is needed. In addition to going through a standard check-list, I do better than the average mystery shopper (usually not a trained individual) by telling you how to improve (here is an example.) I have 6 years experience working with many national and international, retail & hospitality brands, and over 100 reviews on TripAdvisor. Contact me for a quote.
I graduated from Edinburgh Napier University, Scotland with a Master of Science in Marketing degree in 2017. My dissertation (thesis) was on sensory packaging cues, and their subconscious effects on consumer perception. You can read more about it here.