David Frank
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​Marketing Does Not Work On Me ​(And Other Lies)

Marketer David Frank goes through his favorite marketing techniques, psychological tricks, and human brain exploits that are used on us on a daily basis. From the origins of snake oil to selling skin whitening, subtle color cues to created medical needs, this talk pulls back the curtain on marketing like a magician exposing tricks. And maybe, just maybe, you'll be able to spot the tricks being used on you & can resist.

This talk was originally given at the Skepticaley Day of Science 2016 at Glasgow Caledonian University, and has since been toured in York and Manchester.

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Halitosis? You're a terrible parent #skepticaley pic.twitter.com/7GLCv729fx

— Tania (@tania_browne) February 27, 2016

David Frank on #snakeoil at #skepticaley pic.twitter.com/nW4KyJQ17p

— ⓪ Grⓐhⓐm Steel □□ (@McDawg) February 27, 2016
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